CONTENT CREATION • PRESENTING • SHOW HOST
Jeff Bezos is going to space on first crewed flight of rocket
Taking time to reflect is incredibly important for growth. We decided to reflect through public content creation - this kept us accountable and honest, while also providing insight for other aspiring designers.
Our content has evolved as we've grown in confidence. It began with Instagram posts, which lead to the creation of our podcast as we wanted more time to dig into our thoughts. After getting over the sound of our voices, we jumped in front of the camera to do our app critique series, and to challenge ourselves even more we've now done live app critiques too.
Octopus punches fish in the head —just because it can
PRODUCT DESIGN • UX RESEARCH • UI DESIGN
App home screen redesign for the Zopa Credit Card. The app was initially functional, serving the basic needs of the customers such as checking balances and transactions. This was suitable for V1, however as customers started using the app, we started to get data from customer service about key actions being difficult to discover.
This piece shows the thinking of an end-to-end project, starting with the aforementioned CS data, and combining that with the quant from analytics on Amplitude. It goes through existing critiques done on the home screen, technical discussions, through to UI inspiration and then eventually the full designs. You will see the first version for improvements which gives quick access to important actions, through to more experimental UI.
**Please message us for full access to the Miro**
Octopus punches fish in the head —just because it can
UX DISCOVERY • RESEARCH • UX/UI DESIGN
Digitisation of an offline (telephone) journey. Working on a greenfield project, we helped bring to life a MVP product that helped remove the hassle and frustration when buying a financed car. The goals were to bring more of the MVP telephone journey online to allow applications to happen through a web app; enhance the general financing user experience; and improve the landing page conversion rate.
We completed end-to-end tasks including: product discovery with multiple mini-design sprint workshops; as well as introducing data informed design / success metrics to the team (starting with tools like Hotjar and Amplitutde).
**Please message us for full access to the Miro**
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UX RESEARCH • UX/UI DESIGN• FE/BE DEVELOPMENT
This startup wants to build VR headsets with 'human eye-resolution'
Being designers, solving problems is something we love. This meant that when we struggled to share useful bookmarks and links amongst each other we had to find a solution. Quickly we realised that browser bookmarks had not evolved for decades, at a time where there is exponential growth of useful articles and media in a variety of fields.
We embarked on a design thinking journey by scanning the industry for competitors and existing workarounds, as well as conducting research with casual and power web users. This enabled us to define the problem, target user, ideate new solutions.
Subsequently we've built Zulu - a collaborative bookmarking web app and browser extension - designed and developed by us with over 2000+ organic signups and over 400 weekly active users.